Bound By Design

Bound By Design – Tattoo & Piercing Studio of Denver, Colorado is one of Denver’s oldest tattoo & piercing studios. Since 1993, Bound has provided clients with expert-level services from a stylistic variety of their relatively permanent collection of artist’s & piercers. Representing, leveraging and identifying with Colfax Avenue, Bound realized they needed to stay relevant with bit face-lift. As the studio itself has also been recently remodeled, Bound wanted to leverage the new remodeling as well as the ability to promote their unique, high-end jewelry offerings.

What we did

Our main mission was to enhance the already established and credible Bound By Design name, with an equally established, timeless brand look-and-feel. We created a modified brand identity, in conjunction with supplemental video & photos to give the brand a bit more of a “lifestyle.” Finally, we designed and developed a WordPress-based website to allow for ease of administration as well as a central hub to sell their unique & high-end jewelry online.


  • Logo & Identity
  • Strategy & Positioning
  • Brand Book & Style Guide
  • Voice & Tone
  • Art Direction


  • Prototyping
  • User Experience Design
  • Interface Design
  • Website Development
  • Mobile & App Development
  • E-commerce


  • Content Strategy & Creation
  • Print Design
  • Digital Advertising
  • Photography / Videography
  • Copywriting & SEO
  • Brand Activation


A cohesive, relevant and recognizable brand was elevated. With our help, Bound By Design has a new facelift to enhance their already established & word of mouth brand as well as an opportunity to supplement their income with online sales.

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I couldn’t be happier with my decision to hire BTD. I appreciate their hard work, problem solving & fair pricing. Patrick Scarano - Bound By Design Tattoo & Piercing Studio