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purpose

Founded by Shawn Naylor in 2008, Denver & Louisville, CO-based Sound Clinic is intent on providing solutions to patients which have been historically overlooked by conventional medicine. Unlike many alternative healthcare providers, Sound Clinic prides themselves on being able to offer their services with most types of insurance, making otherwise unattainable medical practice accessible. To bring awareness to both their unique model, their therapy offerings, multiple locations and a crew of extremely skilled & diverse practitioners, Sound Clinic realized that from a brand-experience, a website experience and SEO status, they needed some help.

what we did

Aside from a logo, Sound Clinic really didn’t have many brand elements, so we started fresh, with a completely custom WordPress design full of smart & professional .SVG icons, duotone image filters, intentional information hierarchy structuring/funneling and an updated, modern color palette, complete with a serif & sans-serif typography combination and modern, scroll-based website behaviors. Additionally, to modernize patient on-boarding, and minimize paper documents, we used GravityForms to automate and integrate all patient paperwork to their office administrators.

Brand

  • Identity
  • Strategy & Positioning
  • Art Direction

Interactive

  • User Experience Design
  • Interface Design
  • Website Development
  • Mobile Development
  • E-commerce

Marketing

  • Content Strategy & Creation
  • Print Design
  • Copywriting & SEO
  • Brand Activations

results

A visually stimulating, professional brand in an otherwise confusing and mundane healthcare space was formed. Website traffic has significantly increased since launch and in contrast to Sound Clinic’s previously dated website experience, the robust new website gives the modern and alternative component of the organization a hit of intuition and freshness. Sound Clinic is now confidently capable of attracting new clients, scaling the digital component of their business, drawing awareness to their existence and lessening the paper product usage and time-consuming document filing for their office staff.

Sound Clinic
Sound Clinic
"With a rare combination of skills ranging from technical to intuitive; SEO to website design/flow to aesthetics, BTD can do it all. Brent communicates effectively and works quickly. We recommend him without reservation."
~ Dr. Shawn Naylor // Osteopathic Family Physician Sound Clinic
All Work